Zoho CRM logo

Zoho CRM

Strong value CRM with native AUD pricing, a free plan for small teams, and access to the wider Zoho ecosystem.

Per user
$22/user/mo (Standard)
Free tier
Yes (3 users)
Integrations
1,000+
Onboarding
None

Best for

Budget-conscious businesses wanting strong value. AUD pricing, a free plan for up to 3 users, and part of the Zoho ecosystem of 40+ apps.

Pricing breakdown

All prices in AUDLast verified 1 July 2026

Every fee we track, grouped by where it applies.

Strengths and trade-offs

Pros

  • Native AUD pricing with no currency surprises
  • Excellent value low per-user pricing
  • Free plan for up to 3 users
  • Part of the Zoho ecosystem of 40+ apps

Cons

  • Interface can feel busy with so many features
  • Best value needs annual billing
  • Marketing automation only from the Professional tier
  • Support is business hours rather than 24/7

About Zoho CRM

Zoho CRM offers some of the best value in the category, with capable sales, automation, and AI features at a low per-user price. It is the only major CRM that publishes Australian dollar pricing, so there are no exchange-rate surprises.

It also sits inside the wider Zoho ecosystem of more than 40 business apps, which is attractive if you want one vendor for CRM, email, books, and more. The trade-off is an interface that can feel busy and a few features that only appear on higher tiers.

Zoho CRM was founded in 2005 and is headquartered in Chennai, India.

How Zoho CRM compares

Side-by-side with the closest alternatives by estimated cost.

Per-user pricing based on 5 users and 1,000 contacts, using each free plan where it fits.

Zoho CRM logo

Zoho CRM

$110/mo est.

Per user
$22/user/mo (Standard)
Free tier
Yes (3 users)
Marketing automation
Professional+
Integrations
1,000+
Pipeline
Yes
Est. monthly cost
$110/mo
Pipedrive logo

Pipedrive

$114/mo est.

Per user
$23/user/mo (Essential)
Free tier
No
Marketing automation
Advanced+
Integrations
400+
Pipeline
Yes (best-in-class)
Est. monthly cost
$114/mo
Copper logo

Copper

$84/mo est.

Per user
$17/user/mo (Starter)
Free tier
No
Marketing automation
Professional+
Integrations
100+ (Google focus)
Pipeline
Yes
Est. monthly cost
$84/mo

Common questions about Zoho CRM

The same questions Australian merchants ask before signing up.

  • Zoho CRM starts at $22/user/mo (Standard) on the Standard plan, billed annually. There is no monthly base fee and no onboarding fee. Zoho prices in AUD for Australian customers, which removes the exchange-rate uncertainty that affects most other CRMs in this comparison.

  • Yes. Zoho CRM offers a permanently free plan for up to 3 users. The free tier includes core contact, lead, and deal management, along with basic workflow automation and mobile access. It is one of the most functional free CRM plans available and has no time limit.

  • Yes. Zoho CRM publishes prices in AUD for Australian customers, which is a practical advantage over competitors such as Pipedrive (EUR), Copper (USD), or Freshsales (USD). Your monthly bill will not fluctuate with the exchange rate, making budget planning straightforward.

  • Zoho offers more than 40 business apps including Zoho Books (accounting), Zoho Campaigns (email marketing), Zoho Desk (customer support), Zoho Projects (project management), and Zoho People (HR). These apps integrate natively with Zoho CRM, making it practical to run a significant portion of your business stack within one vendor. Teams already using other Zoho products will find CRM adoption particularly smooth.

  • Zoho CRM includes Zia AI, which provides lead and deal scoring, anomaly detection in your sales data, predictive forecasting, email sentiment analysis, and a conversational assistant. Zia features are available from the Professional plan and above. The AI capability is competitive with similarly priced tools and more accessible than Salesforce's Einstein, which requires higher spend to unlock.

  • Yes. Workflow automation is included on paid plans. The Standard plan provides basic rule-based automation for routine tasks such as sending follow-up emails, updating field values, and assigning records. More advanced automation, including multi-condition workflows and blueprint process management, is available from the Professional tier.

  • Zoho CRM and HubSpot both offer free plans, but they differ in focus. HubSpot's free plan allows unlimited users and has a larger integration ecosystem. Zoho CRM's free plan caps at three users but sits within a much broader suite of business software. For Australian businesses that want AUD pricing and a single vendor for multiple tools, Zoho CRM offers stronger value. HubSpot is the better choice if marketing automation and a large third-party app ecosystem are the priority.

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