Keap

Keap does not sell a cheap entry seat. The entry plan is $417/mo (Ignite, includes 2 users and 1,500 contacts), and extra users are $54/user/mo above the 2 included. The plan price also rises with your contact count, so the two things that drive your bill are how many contacts you hold and how many seats you need beyond the two the plan already covers.

No. Keap has no free tier. It offers a free trial that does not require a credit card, but every ongoing plan is paid. If a free plan matters to you, HubSpot and Zoho CRM both have one, and Zoho's paid plans start at a small fraction of Keap's entry price.

Yes. Keap charges $2,091 one-time (Ignite Implementation Package) on top of the subscription, and its own pricing page asks "Why is a Keap implementation package required?", so it is a mandatory first-year cost rather than an optional service. Budget for it: on the entry plan it adds more than a third again to what you pay Keap in year one, and it is the single most commonly missed number when people compare Keap against a cheaper CRM.

Keap adds a published charge for the extra contacts, stepping up in blocks rather than per contact. It starts small and climbs steadily as the list grows, and because the entry plan's contact allowance is modest, a business with a large marketing list will reach it quickly. Above 50,000 contacts Keap asks you to contact its sales team. The calculator on this page already applies that ladder, so the estimated cost moves when you change the contact count.

Keap is available to Australian businesses and its mobile app supports Australia, but there are two catches worth knowing before you buy. Keap prices in US dollars worldwide and does not publish Australian dollar pricing, so your actual cost moves with the exchange rate. Its built-in business phone line and text message marketing are available only in the United States, so Australian users cannot use those features at all. The comparison table shows Australian dollar figures converted at the latest recorded rate.

Keap is the most expensive way into CRM in this comparison, by a wide margin. What you get for it is genuine depth of automation, campaign building, email marketing, landing pages, booking, quotes and invoices in one platform, rather than automation sold as a higher tier or a separate tool. That is a fair trade only if you will actually use it. A small team that mainly needs a sales pipeline and contact management will get that from Pipedrive or Zoho CRM for a fraction of the cost, and HubSpot offers a free plan to start on.