ActiveCampaign
$21/mo est.
- Per user
- Per contact (from $21/mo)
- Free tier
- No
- Marketing automation
- Yes (best-in-class)
- Integrations
- 870+
- Pipeline
- Yes
- Est. monthly cost
- $21/mo
ActiveCampaign
CRM combined with best-in-class email marketing automation, priced by contact count rather than per user.
- Per user
- Per contact (from $21/mo)
- Free tier
- No
- Integrations
- 870+
- Onboarding
- None
Best for
Businesses wanting CRM combined with best-in-class email marketing automation. Priced per contact, not per user.
Pricing breakdown
Every fee we track, grouped by where it applies.
Last verified 25 May 2026.
Strengths and trade-offs
Pros
- Industry-leading marketing automation
- Priced per contact, so extra users cost nothing
- Strong predictive and AI features
- 870+ integrations
Cons
- Per-contact pricing grows as your list grows
- No free plan, only a 14-day trial
- Sales CRM is lighter than dedicated tools
- Prices in USD
About ActiveCampaign
ActiveCampaign is best known for marketing automation, and its CRM is built to sit alongside that strength. If your priority is nurturing contacts with sophisticated email and automation, few tools match it.
Its pricing model is unusual: you pay by the number of contacts in your database, not by the number of users, so adding team members costs nothing. The flip side is that costs climb as your contact list grows, and the sales CRM itself is lighter than dedicated tools like Pipedrive.
ActiveCampaign was founded in 2003 and is headquartered in Chicago, USA.
How ActiveCampaign compares
Side-by-side with the closest alternatives by estimated cost.
Per-user pricing based on 5 users and 1,000 contacts, using each free plan where it fits.
HubSpot
$0/mo est.
- Per user
- $28/seat/mo (Starter)
- Free tier
- Yes (unlimited users)
- Marketing automation
- Yes (Starter+)
- Integrations
- 1,000+
- Pipeline
- Yes
- Est. monthly cost
- $0/mo
Freshsales
$63/mo est.
- Per user
- $13/user/mo (Growth)
- Free tier
- Yes (3 users)
- Marketing automation
- Yes (Growth+)
- Integrations
- 200+
- Pipeline
- Yes
- Est. monthly cost
- $63/mo
Zoho CRM
$70/mo est.
- Per user
- $14/user/mo (Standard)
- Free tier
- Yes (3 users)
- Marketing automation
- Professional+
- Integrations
- 1,000+
- Pipeline
- Yes
- Est. monthly cost
- $70/mo
Common questions about ActiveCampaign
The same questions Australian merchants ask before signing up.
ActiveCampaign does not publish a standard rate in Australia. Pricing is quoted based on your business size, industry, and card mix. Request a quote on their site, or use our free fee calculator to compare against providers that do publish rates.
Contract terms for ActiveCampaign are not publicly listed. Confirm with their sales team before signing.
ActiveCampaign settlement times are not publicly listed.
ActiveCampaign AMEX pricing in Australia is not publicly listed. Ask their sales team whether AMEX acceptance and rates are included.
ActiveCampaign does not advertise least-cost routing for Australian merchants. If you take a lot of contactless debit, compare against providers that do support it on our comparison page.
ActiveCampaign is best suited to businesses wanting crm combined with best-in-class email marketing automation. priced per contact, not per user. To see how it stacks up for your specific volume and card mix, try our free fee calculator.
We may earn a commission when you click through to ActiveCampaign and sign up, where a commercial arrangement is in place. This never affects ranking, the data we publish, or the comparisons we make on this page. Read our terms for the full picture.
We may earn a commission when you click through to a provider. This never affects ranking or data shown. Read our terms.
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Compare ActiveCampaign
Compare ActiveCampaign against every other Australian provider on price, contract terms, and features.