Omnisend competes directly with Klaviyo for e-commerce email and SMS, with a stronger focus on pre-built automation flows that work out of the box. Native Shopify, WooCommerce, BigCommerce, and Magento integration brings store data into segmentation and triggers.
The free plan covers 250 contacts and 500 emails per month with 60 free SMS credits, the Standard plan adds basic automation, and the Pro plan unlocks unlimited emails, advanced automation, and bundled SMS credits.
Omnisend was founded in 2014 and is headquartered in London, UK.